James Roberts

MOM incubator machine

mOm’s cost-effective, lightweight incubators could help to improve the survival rates of premature babies.

The World Health Organization estimates that there are 15 million premature births each year, and up to one million preventable neonatal deaths each year. Ensuring that babies are kept warm can help to prevent neonatal fatalities. mOm’s incubators are compact, robust and cost-effective so can be used in environments where conventional incubators are not available.

The incubators have been designed in close collaboration with clinical specialists including neonatologists, midwives and nurses to ensure that they are user-friendly and meet clinical quality standards. The resulting incubator provides a level of thermoregulation that meets the standards set for conventional incubators at a fraction of the cost.

James Roberts, CEO and Co-Founder, was inspired when he saw the issue highlighted in a documentary. He led the strategic development of the product and created the award-winning company behind it, with a vision of mOm increasing access to healthcare through affordable technology. The incubator is about to begin clinical trials.

James won the 2015 Launchpad Competition, and in 2019 was awarded a place on the SME Leaders programme.

Supported by the programme, James aims to strengthen his communication skills for effective leadership at all levels as the company moves towards rapid commercial growth and product realisation. 


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