Simon Baker


Companies know who their suppliers are, but not their suppliers' suppliers. This makes it difficult for companies to manage many types of risks including supply chain disruptions, brand and reputation risks such as modern-day slavery in the supply chain, or carbon footprint implications and risks relating to regulatory compliance.

Simon BakerSolution:

Versed AI’s technology uses state-of-the-art natural language processing (NLP) techniques to identify supply chain intelligence, including buyer-supplier relationships, products and services, and manufacturing locations.

Versed AI’s has three priorities for the next year. It plans to build a client interface as a basis for its SaaS platform, improve the size of its knowledge graph of supply chain relationships by adding new data sources, and increase the number of data points, such as manufacturing locations and addresses.

Supply chain disruptions are hugely costly to companies. A report by McKinsey (August 2018) estimates that over the course of a decade companies can expect to lose 42% of a year’s net earnings to supply chain disruptions. In the corporate world, 81% lack good supply chain visibility, and it is an even a larger problem for small- and medium-sized companies. Versed AI seeks to take full advantage of this huge commercial opportunity.


  • Received backing from Cambridge Enterprise investment.
  • Joined the BT Procurement Garage in 2019.
  • Won the Cambridge Postdoc Business Plan Competition.
  • Recipient of Y Combinator Startup grant.
  • Received two Innovate UK grants:  IUK Smart Grant and COVID Grant.
  • Winners of London Business School Hackathon (2020).


Subscribe to our mailing list and get updates!

Do you want to become a member, a mentor or just want to support us?

Find out more >